Before you click on the “Play” button, I want you to know that there’s some brief language in here you might not want your kids to hear.
SO, if you have little ones around… play the video when they’re not around, ok?
Oh, and leave a comment and let me know what lessons you come away with from the video and this post 😎
Whew… got that out of the way.
You know I don’t *normally* post stuff like this… but let’s face it…
What’s *normal,* anyway?
This video is about a guy who was determined to do a little experiment on an apparent web phenomenon called “Chat-roulette.”
I have never used Chat-roulette but have heard some interesting stories from a few friends.
So what does this have to do with your home business?
Well… lots 😉
Allow me to explain.
Lesson #1: KNOW YOUR AUDIENCE
Marketing provides by far the highest leverage a business can possibly wish for in terms of ROI (return on investment).
Chat-roulette’s marketing is based almost entirely off of word of mouth advertising.
(Word of mouth advertising… sound familiar?)
So this guy Casey conducted a personal experiment to explain Chat-roulette’s demographics:
The results came out to: 71% Male, 15% Female and 14% Pervert.
How about THAT for real stats, huh 😉 ?
Lesson #2: HOW TO GET ATTENTION, APPEAL TO, AND BUILD RAPPORT WITH THAT AUDIENCE
This BIG lesson came at the 3:00 mark.
He did something interesting to DRAMATICALLY reduce the ratio of being “nexted” by others.
In fact… 10 TIMES less likely to be nexted!!!
Insanity – Doing the same thing over and over expecting different results.
As network marketing professionals, we’re taught to learn the ropes from those that have done it before and duplicate their efforts.
It is a beautiful concept…
Duplicating like carbon copies…
With only one challenge.
Humans are dominated by their emotions (yes, I’m the analytical type, yet I have to admit to this fact!)…
And emotions dictate our lives, which means we MUST learn to not only adapt, but adjust.
We’re very much in a relationship business, and that’s what makes me LOVE this industry so much.
But in order to succeed in this business, we MUST develop the relationships with our teammates…
And before they are teammates, they were prospects…
And before they were prospects, they were strangers…
I’m sure you got the message here.
How we handle that FIRST conversation has profound effects on not just our eventual outcome in business, but also all the steps in between!
If you’ve been going through the motions of trying to “show them the plan” but having limited or no success at all, there’s probably a few things that need to be tweaked (hint: it’s sometimes external, but MOSTLY internal… SHOCKING, isn’t it?).
I’m friends with a good group of leaders in the industry…
and they’ve never ceased to amaze me with their specific individual talents in different areas of the business.
Mike Dillard’s brilliance in building info marketing funnels that deliver great value to the customers…
Jim Yaghi’s unanimous status as the king of getting leads from Pay-Per-Click marketing…
Fernando Ceballos’ uncanny ability to help people (including me!) dominate Google search results to build their lists…
And I suspect that you can learn a thing or two from this guy who’s perfected the art of connecting with people, following up and turning them into teammates/downlines and money! (with a ton of results to back up my opinion of him)!