Orrin Woodward is a leader, a mentor, and a trusted friend

Orrin Woodward is someone I’ve been following since 2006… and to this day, he is one of the greatest mentors of my business career and LIFE…

Granted, my opinion of him is a little biased…

But why would I consider him, of all the leaders in the field of networking and marketing, one of my personal greatest mentors of all time?

How about the fact that I’ve created 100′s of $1,000′s of EXTRA volume in my business after listening to his training audio (and yes, APPLYING what he taught)?

How about exhibiting absolutely consistent behavior on AND off the stage and always lead by example?

Sounds simple I know… but trust me, it’s very difficult to do for most people

Anyhow, I’m telling you because I am SO excited that I can bring you this exclusive interview for your benefit.

Orrin Woodward is a best-selling author,

a trusted leader to many, a last but not least… a multi-millionaire; yet he’s also been someone who’s a bit controversial and lives on the edge to certain communities.

Regardless what your opinion is of Orrin, or perhaps you’ve never heard his name…

This interview is packed with great wisdom and tips that you can carry with you wherever you go to improve your relationships, your business results, and in many occasions, yourself!

Orrin Woodward has earned many awards, and accolades,

and to me these three stand out the most -

Independent Association of Business #1 Leadership Award
#7 leadership guru in the world
AllTop.com leadership selection

In this day and age, when you are considered a leader by Alltop, IAB, New York Times and LeadeshipGuru.net… there’s a VERY good chance that you are the real deal…

Enjoy this interview with Orrin Woodward and let me know what you think!

Dream ENORMOUS my friend…

Very sincerely,

P.S. Orrin Woodward’s latest project, LIFE, is definitely worth checking out regardless what MLM/network marketing company you’re with!!

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” I am a champion” | source: YouTube

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This video was originally produced by Mr. Eric Worre of NetworkMarketingPro.com. If you’ve heard of Eric or been following him, you know he’s a true professional in the industry with a track record of success.

The topics he speaks of in this video should not be taken lightly. In fact, you should get every single one of your leaders and team mates to watch this video because it is THAT important.

What’s okay and what’s NOT okay? Please share your comments below

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Are you considering Gold and Silver MLM opportunities?

With the economy going the way it has been for the last 3 – 4 years, the US dollar devaluation and credit rating downgrade, buying Gold and Silver has been all the rage during this time…

If YOU are considering or already building with a Gold and Silver MLM business today, read every word I’m sharing in this post and watch the video before you close up your web browser.

I’ll admit two things up front…

1) I currently have a fast growing team in a health and wellness MLM opportunity (I’m not writing this to persuade you to join my business instead of the Gold & Silver MLM you’re considering).

2) During the search for the best and hopefully the last opportunity (took us 8 months and almost 25 companies) for myself and my business partner Tom Challan, we did consider one Gold & Silver business opportunity.

So why did we end up skipping the Gold and Silver MLM program we looked into?

There were really just a few reasons that caused us to skip that particular business, or that specific niche entirely.

Since this is an extremely serious matter for you and your family, I encourage you to read this entire post and take a few minutes to watch the following video by fellow network marketing leader, Lou Abbott (note: we’re not connected financially in any business, nor are we building the same business opportunity that we’re aware of).

http://www.mlm-thewholetruth.com/network-marketing-success/why-gold-and-silver-bullion-mlms-have-never-worked/

Why Gold and Silver MLM programs never lasted and probably never will?

You know, I have many friends in Gold and Silver MLMs (maybe you’re one of them!), and I really do hope that they interpret this post as my love and concern for them…

Anyway, the single most glaring problem and reason why Gold and Silver MLM programs don’t last is this -

Profit Margin.

How so?

Let me explain… or better yet, watch the video above by Lou to you get a audio/visual presentation of this exact point.

Gold and Silver are commodities that are trade in the market place at a “spot price,” a number that everyone in the WORLD know is the going rate for these precious metals.

So what Gold and Silver MLM companies are subject to an extreme limited profit margin at any given time because those in their right mind will not pay much, if at all, an amount that’s significantly over the very public “spot price.”

The lack of a good profit margin causes Gold & Silver MLM opportunities to be unable to provide long-term residual income, the cornerstone of the network marketing / MLM industry.

Successful companies that market health and wealthness products, skin care and cosmetics products or other physical tangible products usually have much higher profit margins especially when they apply patented formulas or technologies to their products.

“Spot price” is public, but “patented formulas” are private information that can cause buyers to fork over that premium to get the advertised results… especially when the patented formulas actually work!

So what do you do if you’re already in a reputable Gold and Silver MLM company?

Look, in this crazily profitable and fun industry of network marketing relationship is everything.

If you joined a Gold and Silver MLM company because a leader (or leaders) you respect signed up with the company, respect them for what they’ve done to earn your respect… but read this post and watch Lou’s video to know why Gold & Silver MLMs are probably not the answer.

Yes, they may be “hot” at the moment, but remember that relationship and credibility are the two most important factors that cause people to join or leave a specific company.

And the fact is when we (myself included, for sure) promote a company with all our heart and might, only to find the company is not the answer… our credibility wanes at least a little bit…

And in some cases, that credibility is completely destroyed when we decide to make a move to another company.

I personally know some leaders did that OVERNIGHT and completely shattered their credibility that took them years to establish.

Feel free to share this post with your team and leader(s) if you’re in a Gold and Silver MLM and post your comments below.

No flaming emails or comments please if you disagree with my point of view here.

Be reasonable and share your perspectives.

I look forward to reading your comments and a good discussion on this topic of why a Gold and Silver MLM opportunity may (or most likely may *not*) be a long-term opportunity after all.

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Watch this incredible baby panda sneeze up a storm, and learn what it has to do with MLM video marketing…

Alright… YOU CAUGHT ME!

I’m a sucker for those funny animal Youtube videos.

Don’t ask me why… I just do!

And apparently a gazillion of people out there feel the same way I do about these videos.

(If you don’t care for funny animal videos and want to skip to the training, click this link)

Want proof?

How about this hilarious 16 second video has gathered more than 108 MILLION views (108,019,117 at the time of writing).

Ridiculous it may be, but this is not an isolated case.

6 seconds of “The Dramatic Chipmunk” has gathered more than 30 MILLION views.

Talking cat – Almost 18.5 MILLION views now.
(This one actually inspired me to start learning a new foreign language, by the way…)

Cat gets caught barking by a human and resumes meowing – 5.7 MILLION views.


Alright, so what does this mean?

That we all dress up in animal costumes and make a fool out of ourselves to get views?

More importantly, how does this relate to adding to the bottom line of your MLM business?

The reality is that there are several crucial MLM video marketing lessons in how to focus the viewer’s attention and turn them into subscribers, raving fans and eventually business partners.

Most people talk about making their videos online and thinking that the leads will just flow in like clockwork if they start rambling in front of the camera…

But the truth is that none of that will happen until you know what types of videos to create, and how to create them…

Rating System for MLM video marketing

After watching and studying many types of videos and used videos to explode the income by as much as 8 times for my clients and myself… I’d like to share a simple rating system you can follow to more engaging, attention-grabbing videos.

Sounds good?

Alright, so here we go from the highest converting types of video to the lowest

1. Videos that are personal in nature, usually from friends, family, confidants or buddies from a hobby club of sorts

2. Entertainment videos (e.g. the funny animal Youtube videos mentioned here)

3. Edu-tainment videos (e.g. The exclusive expert interviews I did with business leaders)

4. Education videos (e.g. Step-by-step how-to videos)

5. Advertising/Marketing videos (e.g. Infomercials)

6. SPAM videos! (e.g. misleading titles that get you to click and advertise an offer like herbal Viagra or something)

Now that you have a basic idea of what keeps peoples eyes on the tube the most, start paying attention to where each of your own videos fits into the above 6 categories… which should give you some clue as to how many “views” your videos have received.

Simple 4-step formula for MLM video marketing

Once you figured out what type of video you want to create, let’s talk about a simple formula on how to create high-converting videos that turn viewers into subscribers, fans and eventually buyers or take whatever action you’d like them to take next.

You can adapt a very simple 4-step process to sketch out your video creation formula.

It is called A-I-D-A.

• A – Attention (Awareness): attract the attention of the customer.
• I – Interest: raise customer interest by focusing on and demonstrating advantages and benefits (instead of focusing on features, as in traditional advertising).
• D – Desire: convince customers that they want and desire the product or service and that it will satisfy their needs.
• A – Action: lead customers towards taking action and/or purchasing.

This is a formula I learned years ago from a top marketer originally to apply into my copywriting.

However, I realized that this formula can be used in pretty much any of my marketing efforts, such as video marketing.

It worked out perfectly.

Here is just one of many examples, an EDUCATIONAL video (#4 from the rating system), that I created by following the A-I-D-A formula.

I then posted this video at a social networking site for home business professionals called Better Networker, and it got featured in Better Networker’s newsletter and generated about 70 leads in just 2 days just from this source along.

Next time I’ll create a follow-up video to break down how A-I-D-A was applied to it for you.

Anyhow, keep in mind that any strategy, either this MLM video marketing formula, some ninja SEO trick or whatever, has no value to you until you take action…

So take what we talked about in this post and apply them into your business.

To kick your video marketing efforts into high-gear, I recommend that you use the same tool I’ve been using for years to get hoards of traffic to your videos… Click here to check it out and get started with just $1.

I look forward to reading your thoughts below and please do share your results with myself and other readers of this blog

To bringing more happiness and prosperity with videos,

P.S. For more MLM video marketing tips and other proven strategies, be sure to subscribe to my newsletter below.

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Facebook video calling is now LIVE…

and you can access Facebook video calling on https://www.facebook.com/videocalling

Already powered by Bing (formerly MSN, and then Live… operated by Microsoft) for its web search results, Facebook seems to be enamored of Microsoft as it powers up its video calling feature with the help of Skype, which was recently acquired by Microsoft.

While video calling is hardly anything new, the integration between a popular, gigantic social networking platform like Facebook and the ability to instantly start a video chat with one (soon to be group, I predict) of the 700-million some members is nothing less than breathtaking.

Facebook video calling prediction – The Good

Obviously an immediate benefit of the video calling feature saves us the time from having to get our friends’ Skype ID, send them an invite and wait for them to get on Skype.

We can now do it in one swoop… Woohooo!

This convenience feature alone is enough to make me smile

Those that engage in ethical business activities can also now use Facebook video calling to connect with prospects, clients and teammates more effectively and quickly.

Facebook video calling prediction – The Bad

Facebook has a bad habit of changing its policies a tad bit too frequently, causing its members to cringe a tad bit too frequently as well.

With Facebook video calling will there be a day when advertisers can send you video messages directly if you don’t adjust your privacy settings?

Or maybe put your face in a video commercial without you knowing it because you “forgot” to uncheck that box in your account settings somewhere?

Hmm… I wonder.

Today is Day 1 of Facebook video calling so it’s really too early to make any judgement on its impact to its members… and the rest of the world.

Oh yeah, and add me on Facebook at http://www.facebook.com/jerrycchen so one of the days we can give Facebook video calling a try!

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Hope you had a fantastic 4th of July and watched some mesmerizing fireworks yesterday.

4th of July really is about freedom and independence and not fireworks and BBQ… but of course you already know that

Anyhow, this morning I woke up to an urge to turn on the wildly popularMarketing & Leadership Daily Gifts again after getting some amazing feedback from folks a month ago.

If you missed some of the gifts last time, then now is your chance to grab them.

http://www.buildamagneticnetwork.com/leadership-and-marketing-daily-gifts/

You see, Leader & Marketing must co-exist and be mastered in our businesses in order for us to have any kind of long term success…

So starting TODAY, I’ll be giving away a different book/video series/product until Sunday, July 10th, and each gift pertains to leadership, marketing, or both.

One of the gifts is a book that’s commonly considering the Bible of ALL copywriting and advertising.  Recently there was one extremely rare used copy for sale online for $1,009.95 (no kidding) if you were to buy them out of your own pocket. BUT, this week all you get all the downloads here for FREE.

Just a simple way to give something back

I PURPOSEFULLY asked my web guy to make the page very plain so you focus on the strength of the gifts you’re receiving instead of flashy marketing graphics or fonts to entice you…

Here’s the promise – Each gift will most definitely help you make major progress in your business financially or otherwise, IF you take action… and I specifically picked gifts that won’t cause information overload…

Wednesday – Think & Grow Rich
Thursday – ?
Friday – ?
Saturday – ?
Sunday – ?

Click here now to get Think & Grow Rich now.

Keep shining,
Jerry

Backlinks for SEO are (almost) like votes in an election except not all links are created equal… Here’s a quick summary of different types of links and how to use them effectively.

Building backlinks for SEO used to be very very simple.

1) You take the URL of a web page
2) Put it on another webpage on another website
3) Create an active hyperlink directly to the page you want rank for

That’s it!

But over the years, SEO has grown in its popularity as a way to drive traffic on a ongoing basis, causing the algorithm to rank high in search results to change rapidly, to become increasingly complex and to become much harder to predict.

While backlinks for SEO still means linking from web pages on others’ sites to yours, the manner with which we direct these links is critical to our success in ranking high in SERP.

And of course, this applies to any niche you’re targeting whether it’s network marketing or something else because SEO is SEO… the search algorithms don’t change.

I’m going to attempt to break down the different types of backlinks for SEO and suggest a few ways to use them to maximize results.

Before I do that, I must state the 3 Golden Rules of backlinks for SEO

1. Variety
2. Quality
3. Volume

In one swoop, this means to rank well in search engines you need a constant volume of a variety of backlinks of various quality (you want more higher quality backlinks for sure) over a period of time until the desired ranking is reached and stabilized.

Now that the general goal is defined… let’s talk about what type of backlinks there are for SEO.

Here are 4 “grades” of backlinks for SEO to consider:

1. “Crappy/Sh*tty” backlinks (e.g. links from PR 0 sites of any sort… blog comments… social bookmarks)

2. “So-so/Meh” backlinks (e.g. PR1+ links from forum profiles, etc.)

3. “Good/Aight” backlinks (e.g. PR1+ links from article directories)

4. “Great/Authority” backlinks (e.g. PR3+ .EDU/.GOV links, Hubpages links)

I can go on and on about other links like social bookmarking and so forth…

But let’s just focus on the more “proven” ones

Keep in mind that SEO is not an exact science.

The video above (which I suggest you watch if you haven’t already) about how to properly use the different link types and a live example of one of my many SEO campaigns (never shared this before until now) and how the different types of links work the real world.

The inspiration came to me after I offered services, as a coin of appreciation to my newsletter subscribers, pretty much at my cost to have my company’s marketing team build backlinks for SEO for the subscribers only.

My inbox was immediately flooded with orders and requests to explain what the different links are.

Hopefully this video and article/report can help ease some of that frustration, and I absolutely recommend that you invest some money to get the pros to build backlinks for SEO for you.

It’ll keep your sanity.

Trust me!

If you want to “rent” my SEO team to do some work for you at an insanely low rate comparing to what SEO companies will charge you… (think $27 instead of $119) right now is the time.

Click here to see our current backlinks for SEO services on my marketing company site (pardon its look. the site is new.)

We’re going to shut down the services next week to re-evaluate whether this is a feasible and sustainable idea for me to offer my subscribers some extra value without decreasing my team’s productivity.

(By the way, this is not some kind of scarcity tactic on our part but if you think it is… kindly get out of my website and unsubscribe from ALL of my lists… NOW.)

Let’s go build some backlinks for SEO!

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In part 1 of the interview with Melanie Milletics she shared her personal story of how she started in MLM / network marketing… and through twists and turns, she eventually got back in the industry, likely for good.

In part 2 of the interview, Melanie shares what she discovered to be the real key to residual income in the network marketing industry… and yes, part of this conversation will probably shock a few people.

Here’s a short trailer for ya!

Click Below To Access The Full-Length Interview With Melanie Milletics

P.S. By tweeting or Facebook sharing this page, you will also receive an automatic invitation email to join the our newsletter and have access to ALL of our exclusive interviews with top business leaders if you’re not already subscribed.

Kathleen Ronald – Part 1 of 3 - The Fortune IS In The Follow-up

Kathleen Ronald, a.k.a. The Queen of Business Connecting, has been in the top of all women professional speakers in California for over a decade.

In addition to her professional speaking career, Kathleen Ronald also has strong ties to the network marketing/MLM/direct sales industry.

She has served as a consultant for top distributors for a large cosmetics network marketing company for years and developed tools in generating interest and following up with prospects.

Check out  SpeakTacular.com

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